Fischer's First On First 2020

Wednesday, January 1, 2020
On the first of January, early risers and first off the chair lifts Bruno Tassone, Nathan Gerein, Andria Ziegler and Brian Wilson joined the Fischer Team and won a pair of  Fischer Skis each. Congrats to them!
Check it out here! 

FIRST ON FIRST

While you were sleeping, these skiers became Fischer’s new team riders in 2020!


Taking the very first lift on New Year’s Day takes a special kind of commitment. For Fischer, it was the perfect time and place to reward those who share their dedication and attitude. That is how dozens of ordinary skiers from all over the world, much to their surprise, found themselves joining the Fischer Team that very morning.



At eight o’clock in the morning the day after New Year’s Eve, most people are still enjoying the soft comfort of their pillow. But for this group of passionate skiers, it was all about waking up early and getting ready, with one thought in mind: Being 2020’s first skiers up at the lift station and making the first tracks on untouched slopes.


What they didn’t expect when they arrived at the lift station was to be greeted by the Fischer Team, who had one important question: "How would you feel about becoming team riders for Fischer?"

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As a company, Fischer has always been on the more serious side, building serious skis for serious skiers. And while they’ll keep doing exactly that, this initiative opens up a whole new approach: Now it’s not only about your abilities as a skier, but also your attitude towards skiing. Fischer wants to acknowledge the sacrifices you make to get in that perfect run, or to make that first track.


On January 1, 2020, dozens of skiers worldwide were celebrated for their commitment. In 13 ski resorts spread over 11 countries, the first skiers of the day received a new pair of Fischer skis of their choice. As the newest members of the Fischer team, 2020 has a lot more in store for them.


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